An experiential and digital platform, designed to raise awareness about the dangers of deepfakes.The Immersive film, Meet Your Digital Maker deepfaked employees in under 3 minutes, using AI-powered face and voice swapping technology.The in person activation at SXSW simulated a call with an LLM that deepfaked you while you were talking to it - eventually having you talk t0 yourself
Accenture Song
Client: Accenture
Client: Seed AI
Agency: Accenture Song
Agency: DROGA5, Part of Accenture Song
Production : Active Theory Production : M SS NG P ECES Production : Early Spring Production : Cinco Design Post Production : Cabin Post Production : House of Parliament Post Production : Plan8 Post Production : Heard CityChief Executive Officer: David Droga
Chief Executive Officer: Julie Sweet
Chief Marketing and Communications Officer: Jill Kramer
General Counsel: Joel Unruch
Chief Information Security Officer: Kris Burkhardt
Chief Corporate & Government Affairs Officer: Andrew Levy
Global Chief Creative Officer: Neil Heymann
Creative Chairperson: Nick Law
Executive Creative Director: Maria Devereux
Executive Experience Design Director: Justin Durazzo Global Lead of XR Design & Engineering: John Monos
Global Immersive, XR & Gen AI Lead: James Temple
Group Creative Director: Haywood Watkins III
Creative Director: Annie Egan
Creative Director: Chris Serrano
Creative Director: Mike Weihs Creative Director: Grant Thomas Copywriter: Leo Ding Art Director: Sydney Gittens. Group Design Director: Mark Yoon Experience Design Director: Owen DiRienz. Creative, Writer & Director: Kyle Vorbach Creative, Writer & Director: Jeremy Boxer Senior Business Director, Brand Marketing & Innovation: Anthony Gavranic